Press Release 3: Final

FOR IMMEDIATE RELEASE
September, 24, 2009

Contact:
Preston Parker, president
Cache Valley Area Investors Association
www.CVAIA.org

Cache Valley Area Investors Association is looking to educate investors

Logan, UTAH - The Cache Valley Area Association is geared towards improving the lifestyles of anyone who is willing to put forth the effort of learning how to manage their money. President Preston Parker said, “Financial independence is achieved when you increase passive income and decrease expenses … Most people who are wealthy in this world understand passive income. “

Parker wants people to be happy and to do jobs that they love and enjoy instead of doing jobs solely based on money.

In the organization there are 80 members on the e-mail list, 50 members on their facebook group and 10 active members that come to the meetings. Feel free to invite anyone.

Meetings are held every other Thursday. The next meeting will be held on Oct. 1 at Cache County Chamber of Commerce at 7 p.m. which is located on 160 N. Main St. Logan, UT. Guest speaker Justin Hamilton, who is the owner of Hamilton's and Cafe Sabor will be featured on October 29th at 7 p.m. Bring a piece of paper and a pen to take notes, there is no fee and you can stay as long as you want.

Parker also stated, “In five years you can become financially independent, but most people are not willing to put forth the effort … The first step starts at becoming literate.” Especially during these economic times financial independence is a big concern with most people.

Cache Valley Area Association has been around for two years with the goal of teaching people how to achieve financial independence.

For more information contact:

Jeff Skidmore
JD.Skidmore@gmail.com
495 N. 400 E.
Logan, UT 84321

-END-

PRESS RELEASE 3: DRAFT

FOR IMMEDIATE RELEASE
September, 24, 2009

Contact:
Preston Parker, president
Cache Valley Area Investors Association
www.CVAIA.org

Cache Valley Area Investors Association is looking to educate investors

Logan, UTAH - Cache Valley Area Association has been around for two years with the goal of teaching people how to achieve financial independence. President Preston Parker said, “Financial independence is achieved when you increase passive income and decrease expenses … Most people who are wealthy in this world understand passive income. “

Parker wants people to be happy and to do jobs that they love and enjoy instead of doing jobs solely based on money.

In the organization there are 80 members on the e-mail list, 50 members on their facebook group and 10 active members that come to the meetings. Feel free to invite anyone.

Meetings are held every other Thursday. The next meeting will be held on Oct. 1 at Cache County Chamber of Commerce at 7 p.m. which is located on 160 N. Main St. Logan, UT. Guest speaker Justin Hamilton will be featured on October 29th at 7 p.m. Bring a piece of paper and pen to take notes there is no fee and you can stay as long as you want.

Parker also stated, “In five years you can become financially independent, but most people are not willing to put forth the effort … The first step starts at becoming literate.”

For more information contact:

Jeff Skidmore
JD.Skidmore@gmail.com
495 N. 400 E.
Logan, UT 84321
425-306-4985

Final Press Release 2: Image Management

FOR IMMEDIATE RELEASE:
Sept. 22, 2009

CONTACT:
Jason Starks
Burger Planet
(219) 357-2400
516 Weston Blvd., Gary, IN 46738

Burger Planet makes key additions to improve company
Opal Whitcomb’s fitness instructor and healthy items are new additons to strengthen company

GARY, Indiana - Burger Planet has hired fitness instructor Jayne Peterson to help promote the company’s name. Peterson has been made famous by helping Opal Whitcomb lose 75 pounds. In addition, Burger Planet is offering new healthier menu items to choose from such as apple slices and white meat chicken breasts. With the addition of Peterson and new healthy items to choose from, Burger Planet can cater to more of the general public.

Burger Planet’s CEO James E Muellenbach III stated, "Jayne Petersen and Burger Planet share a commitment toward health. The women Jayne Petersen have helped lose weight eat at Burger Planet. Burger Planet and Jayne Petersen are launching a comprehensive program to assist those women in eating healthy." On May 14, Petersen will appear in a new television commercial showcasing the low-carb entrees added to the Burger Planet menu. She will be featured with Corny the Clown in an advertisement that shows them jogging into a Burger Planet franchise and ordering one of the low-carb entrees.

When asked about why she decided to team up with Burger Planet Peterson replied, "Burger Planet has been a leader in the Quick Service Restaurant industry in offering healthy menu choices. The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson."

James E. Muellenbach I, 82, founded Burger Planet in a shack in Indianapolis, Indiana in 1934 and watched the company grow into the world's largest fast-food restaurant chain.

For more information, contact:
-MORE-

Jeff Skidmore
Public relations specialist
Jd.skidmore@gmail.com
425-306-4985
495 N. 400 E.
Logan, UT 84321
-END-

Draft Press Release 2: Image Management

FOR IMMEDIATE RELEASE:
Sept. 22, 2009

CONTACT:
Jason Starks
Burger Planet
(219) 357-2400
516 Weston Blvd., Gary, IN 46738

Burger Planet makes key additions to improve company
Opal Whitcomb’s fitness instructor and healthy items are new additons to strengthen company

GARY, IN - Burger Planet has hired fitness instructor Jayne Peterson to help promote the company’s name. Peterson has been made famous by helping Opal Whitcomb lose 75 pounds. In addition, Burger Planet is offering new healthier menu items to choose from such as apple slices and white meat meat chicken breasts. With the addition of Peterson and new healthy items to choose from, Burger Planet can cater to more of the general public.

Burger Planet’s CEO James E Muellenbach III stated, "Jayne Petersen and Burger Planet share a commitment toward health. The women Jayne Petersen have helped lose weight eat at Burger Planet. Burger Planet and Jayne Petersen are launching a comprehensive program to assist those women in eating healthy." On May 14, Petersen will appear in a new television commercial showcasing the low-carb entrees added to the Burger Planet menu. She will be featured with Corny the Clown in an advertisement that shows them jogging into a Burger Planet franchise and ordering one of the low-carb entrees.

When asked about why she decided to team up with Burger Planet Peterson replied, "Burger Planet has been a leader in the Quick Service Restaurant industry in offering healthy menu choices. The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson."

James E. Muellenbach I, 82, founded Burger Planet in a shack in Indianapolis, Indiana in 1934 and watched the company grow into the world's largest fast-food restaurant chain.

For more information, contact:
-MORE-

Jeff Skidmore
Public relations specialist
Jd.skidmore@gmail.com
(425) 306-4985
495 N. 400 E. Logan, UT 84321
-END-

Revised Press Release 1: Announcement

Embargo: For immediate release
Date: September 8, 2009

For: Social Media Club of Cache Valley (SMCCV)
Contact: President Preston Parker
Address: 851 N. Main St., Logan UT 84321
Phone: 661-722-7537
E-mail: prestonparkergmail.com

New organization formed to help benefit people
Social Media Club of Cache Valley has been formed to help teach people about social media

Logan, Utah - Three years ago in San Francisco, California a global organization was formed to help inform people about social media.

In January of 2009, Salt Lake City started their own organization in which Preston Parker and two other individuals attended. Soon after they decided to start their own chapter in Cache Valley, UT.

Preston Parker who is now the President of the Social Media Club of Cache Valley (SMCCV), has meetings every second Thursday of each month at 7:00 p.m. which will include guest speakers and panel discussions on various topics about social media.
"It is a place for like minded people to learn and share their ideas of social media," stated Parker.

The next meeting will be held on September 10th at Club New York, which is located at 359 N. Main St. in Logan. All are welcome to attend. The guest speaker will be Loralle Choate, who has been made famous by her blogging and will be talking about what blogging is and also about her story of how social media allowed her to be invited to the White House.

To learn more visit www.smccv.net

For more information contact:

Jeff Skidmore
Media Consultant
E-mail: Jd.skidmore@gmail.com
Phone: 425-306-4985
Adress: 495 N. 400 E. Logan, UT 84321
-END-

Draft Press Relase 1: Announcement

September 8, 2009
Social Media Club of Cache Valley (SMCCV)
851 N. Main St., Logan UT 84321
661-722-7537
New organization formed to help benefit people
Social Media Club of Cache Valley has been formed to help teach people about social media
www.smccv.net

Logan, Utah - Three years ago in San Francisco, California an organization was formed to help inform people about social media. It is a place for like minded people to learn and share their ideas of social media.
In January of 2009 SLC started their own organization in which the Preston and two others attended and decided to start their own chapter in Cache Valley, UT.
The company’s purpose is to meet every second Thursday of each month at 7:00 p.m. to have guest speakers and panel discussion on various topics about social media.
To learn more visit www.smccv.net

Jeff Skidmore
Media Consultant
Jd.skidmore@gmail.com
425-306-4985

"United Breaks Guitars"

On March 31, 2008 a member of the band Sons of Maxwell, Dave Carroll, witnessed his $3500 710 Taylor guitar being tossed by the baggage employees from United Airlines just outside his window seat in Omaha, Nebraska as they were waiting to deplane. As Carroll tried to communicate with the flight attendants and let them know what was going on they simply told him that there was nothing they could do because of a waiver that he had had signed earlier which Carroll claims he never did.

Carroll and his band members were headed to Omaha, Nebraska from Halifax, Canada where they are from for a week-long-tour of Nebraska.

As Carroll was filing his claim on his damaged guitar, he being pointed to various people to talk to ended up being passed around and re directed to various people within the organization and neighboring companies in the span of nine months. All in which moved the blame to some else in hopes that the disgruntled passenger would give up and move on.

After many failed attempts of talking to someone who would take ownership of the incident and after many disconnected phone numbers, Carroll wrote in his last e-mail that as a musician and songwriter that he would write three songs about his experience with United and how they have failed in taking ownership and responsibility for the incident. Carroll’s hope in doing so is that he would have one million hits on his first YouTube video in one year. Now he has over five million hits on his video.

I can totally relate with Carroll because even though I have never been a victim of damaged possessions by an airline company, I have witnessed an airline company not taking responsibility for sending more people than their airplane can hold with their luggage. My dad, Uncle and I went on a fishing trip last summer to Alaska and our destination was out in the middle of the woods and all of our camping gear was in our luggage. Since they boarded more people on the plane they knew that not all of our luggage could fit on the plane to make max weight limit so our baggage didn’t come in until a day later. All we asked for was the airline to compensate us with a hotel room to stay in for the night which they would not adhere to. Luckily both my dad and uncle are Attorneys and threatened to file a class action law suit on the company.

I feel that what it comes down to is honesty and integrity. Obviously United doesn’t have those characteristics very high on their priority list and is blinded by greed. I mean what is $1200 in repair costs for the guitar and having integrity to an airline company who makes millions upon millions of dollars a year?

If what Carroll is saying is true about not signing any waivers on his luggage and that his guitar was packaged properly it still doesn’t excuse the foul play of the employees “heaving” his guitar around.

It just amazes me how a company that brings in so much money could care less about their customer services and taking pride in what they do. I know gas prices are high and it takes a lot of gas to run those planes, but seriously? I’m glad that Carroll too the initiative to write these songs about his experience and put it on YouTube to make his voice be known because I’m sure there are a lot more stories like his and mine that go un-heard. Even though none of my personal items were damaged we still had to pay extra costs for the company’s actions.

Public Relations

Dear Alyson,
Hey there! You wanted to know more about what Public Relations is, so I will do my best to explain what Public Relations entails. The definition of Public Relations can be found here http://www.merriam-webster.com/dictionary/public+relations.
Public Relations is basically representing a person or a company and portraying the person, company or product to be appealing to the public.
Working in Public Relations you spend a lot of time researching and gathering information for whatever it is that you are representing so that you can gain knowledge about the company or product. By doing so you will gain a better idea on how to influence the media and public to entice them to give interest to whatever it is you are representing.
In Public Relations you gain relationships with media, customers, investors, community leaders and government agencies dependent upon what kind of Public Relations you are involved in. To name a few PR jobs their are agencies, client, management, writers, media specialists, trainers, researchers, international and internet.
In my opinion to do well in PR you must be able to communicate effectively whether it is in writing or public speaking. As well as group leadership and event planning. Networking is also a big part of it because networking is how you will be able to voice out your opinions and ideas.
As you can see Public Relations is a very broad term that can be used in about any kind of way you can think of, and it is important to individuals or companies because they care about having a good name for themselves. Getting your name out there and having a good reputation is everything in the business world and that in a nutshell is the basics of what your doing in Public Relations for somebody else.